ASCD empowers educators to achieve excellence in learning, teaching, and leading so that every child is healthy, safe, engaged, supported, and challenged. Comprising 113,000 members—superintendents, principals, teachers, and advocates from more than 127 countries—the ASCD community also includes 67 affiliate organizations.
Our diverse, nonpartisan membership is our greatest strength, projecting a powerful, unified voice to decision makers around the world.
ASCD's Core Values
- Caring: We appreciate differences in people and thoughts. We demonstrate integrity, decency, humanity, honesty, and good faith in all our interactions.
- Courageous: We are bold and unafraid to share new and non-traditional ideas. We are strong enough to debate professionally for or against a position about which we are passionate. We are brave enough to hold one another accountable to our focus on ASCD's priorities, commitments, excellence, and mission.
- Creative: We think and act creatively with a focus on relevance. We embody a collaborative spirit that moves us beyond organizational boundaries and thinking. We lead each other to transformative ideas and solutions.
Our employees are our greatest asset. We have approximately 120 employees working within our two divisions: Office of Integrated Services, Programs and Partnerships and Office of Administrative and Business Services. Our talented, knowledgeable, and dedicated workforce produces exciting work every single day. ASCD provides excellent benefits and an energizing environment that fosters employee engagement, skills development, and career growth. We work in a state-of-the-art facility near the established Winkler Botanic Preserve in Alexandria, VA. We are close to I-395 and accessible to the Pentagon Metro station via the free Mark Center shuttle, which stops right at our front door rain or shine. We invite you to join us. How could you fit in?
The Content and Campaign Specialist will be responsible for external facing marketing and engagement content to k12 educators. This specialist will work closely with the creative, operations, publications, and sales teams to ensure a comprehensive multi-channel approach is taken in connecting educators to the rich content of ASCD. This position will incorporate a technology-rich approach to engaging and connecting with educators and include advertising, direct mail, social media, email nurture, web & SEO, and events. The right person will understand all these channels and will blend creative and analytical thinking to create content to enhance engagement. The Content and Campaign Specialist reports to the Director, Engagement Marketing, and works to drive an integrated educator experience for all audiences, focusing on the educator journey from interest to advocate.
The Instructional Designer is ideas-driven, comes from a teaching or training background, and is passionate about creating imaginative and innovative learning experiences. The Instructional Designer will be expected to work with subject matter experts, a diverse range of formats, and multimedia production platforms. Other responsibilities include developing objectives, rewriting and reshaping content, and developing assessments as the designer works with the Product Manager(s), Project Manager and/or other team members to create self-guided online learning modules, live web-based training sessions, instructor-led training guides, and supporting materials following effective instructional design principles. The Instructional Designer will use strong interpersonal, written, and visual communication skills to bring together text, images, video and audio to communicate and educate our client's employees, members, customers, and other stakeholders.
This management position serves as a member of the Senior Leadership Team and is responsible for directing the fiscal functions of the association in accordance with generally accepted accounting principles mandated by the Financial Accounting Standards Board, the Internal Revenue Service, and other regulatory and advisory organizations and in accordance with best practice financial management techniques. This position oversees the Financial Services unit and leads and directs the association's investment management functions. Acts as the liaison to the Executive Team to strengthen ASCD's fiscal position. Continually evaluate best industry practices and prepares findings, recommendations, and solutions toward future needs and budget realities.
The Product Manager is responsible for successfully supporting and growing the library of professional development courses for the association's online learning management systems. This position adds value to the organization by working with colleges and universities to become ASCD academic credit providers.
The Product Marketing Specialist will join our Engagement Marketing Team. The team is responsible for developing and executing a broad set of engagement efforts across the K12 education market including thought leadership and promotional campaigns driving sales of professional learning and professional development products and services.
As part of the product marketing team, the product marketing specialist role will report to the Director of Engagement along with another product marketing specialist and is responsible for crafting product messaging, developing marketing and promotional campaigns, supporting sales representative territory campaign management with product and promotional messaging, analyzing the competitive landscape, defining campaign OKRs, and launching and supporting new products. Candidates should have a background in B2B marketing and samples of high-quality content for products and features. Your focus will be to translate a deep understanding of education market dynamics to define, prioritize, develop, coordinate, and track marketing campaigns that resonate with our key districts and education segments