Contract Media Strategist (New England)
add)ventures is looking for a contract digital-first media strategist who is adept in understanding how brands win customer loyalty through connected experiences. In this unique hybrid role you’ll be known as a go-to-person for digital strategy, digital media, and paid social expertise. Every day will bring an interesting and new challenge to the job, but here are a few things you can expect to be accountable for consistently:
Our team members thrive in a fast-paced environment, work collaboratively, and are dedicated to providing exceptional results. At (add)ventures, we value creativity, strategic thinking, and the ability to make a measurable impact.
Summary:
As a Media Strategist, you will play a pivotal role in developing, executing, and optimizing multi-channel advertising campaigns. You’ll work closely with account teams and vertical teams to craft strategies that resonate with target audiences and achieve client objectives. This role demands a detail-oriented professional who can translate data into compelling narratives, ensuring successful outcomes for high-profile campaigns.
Key Responsibilities:
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Develop and present comprehensive media plans, detailing budget allocation, target audiences, and channel strategies.
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Collaborate across teams to design and execute innovative ad campaigns aligned with client goals.
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Oversee the execution of traditional and digital advertising, including programmatic buys and ad placements.
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Monitor campaign performance, analyze data, and provide actionable insights to clients and internal teams.
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Create mid-flight and post-campaign reports that showcase results and articulate the impact of campaign efforts.
- Build and maintain strong relationships with media vendors to leverage cutting-edge tools and services.
Qualifications:
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Bachelor’s degree and 3-8 years of relevant experience in media planning, advertising, or a related field.
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Proficiency in digital advertising platforms such as Facebook Business Manager, Google Ads Manager, LinkedIn Campaign Manager, and Google Analytics.
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Strong analytical skills with experience using Excel or Google Sheets, and familiarity with visualization tools like Google Data Studio or Tableau.
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Solid understanding of the digital advertising ecosystem, including DSPs, SSPs, and programmatic buying.
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Excellent organizational skills with the ability to manage multiple projects and meet deadlines.
- Strong written and verbal communication skills, including the ability to present data-driven insights effectively.
- Ability to work on-site in our East Providence, RI office three days per week
Preferred Qualifications:
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Previous agency experience.
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Eagerness to adopt and apply emerging trends in digital advertising.
At (add)ventures, we are a dynamic brand culture and communications agency that values creativity, collaboration, and innovation. We bring good people with great talent from diverse disciplines and backgrounds from all over the world to work with shared values and purpose. A human kind of brand agency offering strategy plus creative to solve problems and make people happy. Our people and culture are literally and figuratively NICE—and it’s our superpower.
(add)ventures is a mask-friendly workplace. We encourage COVID and flu vaccinations and boosters. And we strongly recommend anyone who feels unwell to stay home to ensure a safer in-office environment for everyone.
Sorry, no relocation available. We are an EEO/Affirmative Action employer.
This is a non-management position
This is a full time position