Capital District Transportation Authority (CDTA), the Regions number one mobility provider, is looking to fill the Marketing Coordinator position. Working at CDTA, you will be a part of a team that provides essential services to the Capital Region.
Duties and Responsibilities
Creates content to promote CDTA initiatives via online, digital, e-mail, and social media platforms, along with support traditional customer and community outreach activities. This position works with many types of media including video, photo and audio editing, graphic design, and general marketing according to identified CDTA brand standards. The position includes website development and management for CDTA.org and supporting organizational assets.
General Duties:
- Coordinate design and implementation of company assets – includes traditional elements (posters, flyers, advertisements) along with digital banner ads, social content including photography, videography and editing
- Support advertising campaigns including social, email, and traditional marketing channels
- Experience with Meta Business Suite for posting, monitoring and reporting on organization accounts
- Experience with e-mail platform content creation and distribution
- Create and maintain dynamic HTML and PHP code-based landing pages and micro sites.
- Serve as Website quality control monitor, make updates, verify HTML and ensure that all links stay active on web sites and microsites.
- Perform quality control tests to improve the architecture of the site.
- Create and maintain information-capturing web forms and databases.
- Assist in design, creation, and execution of mobile applications.
- Assist in copywriting, editing and support stakeholder outreach.
- Additional duties as assigned
Experience and Education
- Bachelor’s Degree in Marketing and/or Graphic Design or related fields preferred
- 2-4 years online marketing and graphic design experience
- Proficiency in web-based applications: Content Management Software (CMS) environment
- Adobe Creative Suite, HTML, Microsoft Office, and PHP
- Ability to work under pressure, team-oriented and have a positive attitude
Compensation
Grade 615 ($58,758-$69,334/salary)
Benefits
CDTA offers medical, dental and vision coverage along with a pension plan, life insurance coverage and paid time off.
At CDTA, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and employees without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. CDTA believes that diversity and inclusion among our employees is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.