Home Care Community Liaison - Marketing Specialist (Merrick, NY)

Here follows information about the position:

• Implement an Able Health Care Service education strategy, developing brand awareness, generating inbound traffic, and encouraging service/product adoption.
• Maintain a solid understanding of the community by monitoring all aspects of the Home Health landscape that will impact the business, and recommending actions and contingency plans to maximize opportunities.
• Networks on a person-to-person level in the healthcare community, to gain and maintain the trust of healthcare professionals.
• Meets with families and individuals who need our services and facilitates the intake process by learning our client's needs to match them with compatible caregivers.
• Works closely with our recruiting, scheduling, and intake departments, to provide the best possible caregivers for our clients.
• Educates managed care organizations, networks, hospitals, doctors, assisted living & dialysis centers, and other external healthcare professionals regarding Agency programs, products, and services.
• Attends job fairs, trade conferences, and other community outreach initiatives to educate on Agency services.
• Assists with the development of social media, letter writing campaigns and proposals.
• Work collaboratively with Contracting and Managed Care teams to identify/ execute new business opportunities.  Work with business partners to inform and educate the public about available services, eligibility, and costs.
• Other duties as needed.

• Degree in Business, Marketing, Public Administration, Health Administration, Social Work or related field, or an equivalent combination of education and experience.
• Must understand and able to explain enrollment process to potential members. 
• Five years’ work experience in healthcare, preferably in a community health, managed care plan, or home health care setting.
• Basic knowledge of l home health agency regulations, Medicare/Medicaid regulations, Joint Commission Standards and Performance Improvement standards.
• Effective communication skills. Bilingual (Spanish-English) skills required.

• Base salary range: $55,000 – 65,000 annually plus bonus incentive 
• Leave time includes Paid Time Off, Sick and paid holidays
• Benefits include medical, dental, and vision
• Retirement savings – 401(k)
• Voluntary benefits – short term disability, life insurance and other products

• In-person; field and office

Office: Corporate
This is a full time position